[Linux-aus] "start anything you like" type commercials on telly?

James Purser purserj at k-sit.com
Sat Dec 10 04:57:02 UTC 2005

On Sat, 2005-12-10 at 07:30 +1100, Andrew Donnellan wrote:
> On 10/12/05, Jason King <pizza at netspace.net.au> wrote:
> > late at night I've seen maybe two or three commercials a night, from
> > your favourite software company, telling you to start anything you like.
> >
> > Why isn't linux getting ad time as well?  a linux ad might not be as
> > flashy as the cgi and gut-wrenching voiceovers of the M$ ads , but I'm
> > sure that a decent job could be done. (references to "pants" or "oath"
> > might have to be hidden though , that might scare people)
> If you'll pay for it, great! Look, recently my church paid > $300 for
> a quarter page ad in our *local* paper. Now, I've been told that a
> local TV ad for one area, off-peak, would cost around $1000. But for a
> national ad we'd need several thousand dollars.
> >
> > The upcoming lca conference would be a good opportunity to get a few
> > shots of hundreds of normal people all proclaiming their favourite
> > operating system.
> >
> It would also be a good time to collect money.
> andrew

As Press Team leader I have a couple of questions:

1. Who would be the target market?
2. Whats the message we want to get across in 20 words or less
3. How do we do it while remaining vendor nuetral?

It might be an idea to look at this to coincide with a major event such
as Software Freedom day.

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James Purser
Chief Talking Guy - Linux Australia Update
http://k-sit.com - My Blog
http://la-pod.k-sit.com - Linux Australia Update Blog and Forums
Skype: purserj1977

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