[Linux-aus] Minutes of Council Meeting 8 October 2014

[Linux Australia Secretary]

Hi Tim,

Firstly, thanks for taking the time to read through the minutes and 
provide us with constructive feedback.

The heart of the matter here I think is perhaps a broader question - and 
one which I know the Council would appreciate the community's feedback 
on. That broader question is:

"What measures are indicators of Linux Australia's success?"

In some organisations these may be called KPIs or KPAs, or even form 
part of a balanced scorecard which indicates an holistic view of an 
organisation's strengths and opportunities for improvement. As you 
mention, there are indicators for engagement such as views of videos, 
engagement on social media channels, posts on mailing lists and so on. 
However, these measures simply look at one 'slice' or 'facet' of LA's 
operations.

A broader 'snapshot' might look at key areas such as;

Finances: Revenue, outgoings, profit over time, percentage spend on 
various areas etc.
Membership: Growth in membership, frequency of update of member details, 
member surveys
Engagement: Through social media, mailing lists, web analytics and so forth
Reach: Through more events, media coverage and contribution to policy 
papers and so forth
Morale: The enthusiasm and passion of Council and members

There's probably a piece for a future Council to consider here in terms 
of what indicators best measure these organisational dimensions.

What measures would have the most meaning for the community?

With kind regards,
Kathy






On 25/11/2014 4:35 PM, Tim Ansell wrote:
>
>
>           Key Stats
>
>     Membership stands at: 3188 members (3182 last fortnight)
>
>     Twitter followers stands at: 864 (853 last fotnight)
>
>     Subscribers of linux-aus list stands at: 1650 steady
>
>     Subscribers of announce list stands at: 598 (594 last fortnight)
>
>
> Hi Kathy,
>
> It's great to see us trying to record data about what LA is doing, but 
> I'm unsure what these stats trying to show / track? Is it LA's 
> community membership, engagement, or something else?
>
> If you're trying to measure how much the community is interacting with 
> LA then activity seems more important than subscribers. Something like 
> "number of unique posters to LA mailing lists", the "number of posts 
> to the mailing lists" or "number of messages retweeted" might be a 
> better thing to report on.
>
> It feels a bit strange that twitter is included on the list (being a 
> closed and proprietary system) but not other social networks like 
> Facebook (do we even have a presence there?), LinkedIn (does anyone 
> still use it?) and G+ (which we definitely have at least a minor 
> presence on). As well, does this include just LA or LCA/PyCon-AU accounts?
>
> If you're trying to measure "impact" I wonder if something like the 
> "number of minutes of LA content viewed on YouTube", "number attendees 
> at LCA conferences" or "number of grants given" would be something 
> interesting to record.
>
> Tim 'mithro' Ansell

-- 
Kathy Reid
Secretary
Linux Australia

secretary at linux.org.au
http://linux.org.au



Linux Australia Inc
GPO Box 4788
Sydney NSW 2001
Australia

ABN 56 987 117 479

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