[Linux-aus] "start anything you like" type commercials on telly?

[skribe]

On Sat, 10 Dec 2005 14:42, Andrew Donnellan wrote:

> What return? We're a non-profit, remember?

If it's for an event, even a non-profit event, you still want a return:  
attracting a certain number of people to the event through advertising.  
These things can and should be quantified before beginning your marketing.  
Otherwise how will you know if they're a success?  And if they're not 
successful do you continue using them?

skribe
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