<div dir="ltr"><div class="gmail_extra"><div class="gmail_quote">On 2 December 2016 at 08:46, Anthony Towns <span dir="ltr"><<a href="mailto:aj@erisian.com.au" target="_blank">aj@erisian.com.au</a>></span> wrote:<blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><span class="">
> Response #2: Develop and execute a formal recruitment program aimed at<br>
</span>> younger potential members, [...]<br>
<br>
I'm not sure if this actually makes sense to me -- trying to get new<br>
members only makes sense if being a member is actually valuable to people;<br>
and if being an LA member is valuable, then word of mouth is probably<br>
the best way of getting people involved anyway.<br></blockquote><div><br></div><div>True to a point, but in practice:</div><div>a) People don't necessarily communicate that value well, particularly in the language of a novice</div><div>b) Some of the value is altruistic</div><div>c) If people aren't exposed to the community, they may never hear about it</div><div><br></div><div>Discretionary time is a scarce resource, and we have to ensure our "bid" for it is well-communicated, otherwise the virtue of our offer may not be heard.</div><div><br></div><div>If we want to see our vision of "open" grow, we need to be continually reaching forward to engage new people in defining and delivering what "open" is.</div><div>-N</div><div><br></div><div> </div></div></div></div>