[Linux-aus] Marketing Linux

[Kim Hawtin]

Tracyanne,

On 5/14/07, linuxaus.1.tracyanne at spamgourmet.com  wrote:
> > > From: Kim wrote
> > > > > Tux500 Why is this important?
> > > Isn't this dead yet?
> Nope. Not till after the race.

How much cash does it take to race for a whole season?

How much hard earned cash does it take to race at the
top of the category for a whole season?

Is there a point of racing a budget team?

> > > > > DELL will soon be offering Linux preinstalled on  DELL computers, but
> > > > > this offer will only be to US customers, NOT Australian customers.
> > >
> > > Dell have their own advertising budget.
>
> Indeed they do. This isn't about DELL, it's about Linux,

Right.

> > > They do their own marketing and are very effective at getting their
> > > advertising/spam in your inbox.
>
> Never received any, so I wouldn't know.

You've obviously never ordered any Dell kit and had your mail box
swamped for years ...

> > > If they are pushing Linux because it betters their bottom line,
> > > they are going to do a better job than a little bit motor racing sponsorship.
>
> Maybe, maybe not, but the Tux500 project isn't about DELL, it's about
> Linux.

So you say...

> > > > > What it will take for DELL to make that offer is for the offering of
> > > > > Linux on DELL computers in the US to be a sales success
> > > > > (whatever > >that
> > > > > is to DELL).
> > >
> > > Who cares if Dell in the US are successful? I mean really?
>
> In general, I couldn't care less, Where it involves Linux I care a great
> deal. I want Linux preinstalled on retail computers, I want Linux
> available at every Harvey Norman and Chandlers and Good Guys store. I
> want to be able to walk in to one of those stores and when the sales man
> asks me if he can help, say I'd like to see your Linux computers, and
> the salesman to say "yes certainly madam, we've got some great
> deals.........."

I agree that would be nice.

But it takes away all the fun doesn't it.

> > > Why does FOSS/Linux have to be about corporate success all the time?
> What should it not? Do you have a problem with commercial/corporate
> success?

To be honest I don not believe that the success of Dell or others in
that game is
100% linked to the success of Linux or Free Software or Open Source Software.

Linux and FOSS are already successful.

IT has taken time, but from grassroots Linux and FOSS have grown and
not looked back.

If you believe that the only way for Linux to be successful is by what
Harvey Normal sells on their shelves you doing some serious crack smoking.

> > > I am sick to death of Linux vs Microsoft, FOSS vs Commercial...
> Fine the best way to avoid that is to find a cave somewhere.

Sounds like your in the coporate cave right now =P

> > > Indy car is irrelavent in the big scheme of motor sport in Australia,
> > > please stop flogging a dead horse!
> I can sill feel a pulse.

See the thing is, I remain very unconvinced that sending AU$ to the USA
is a good idea, we're better of investing that in people here to
develop with Linux.

I am also unconvinced that sponsorship of Indy cars will benefit AU in the
short term, or even the long term.

If I have read this thread correctly your an Australian in Australia,
why not sponsor local cars in local motorsport?
Even V8 Super car is less money per season than IndyCar,
surely its going to target directly that audiance in AU where we are?

Why did Tux500 hit the net at the same time as Vista500?

Whos actual marketing budget are you on?

regards,

Kim